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Inspiring Sidewalk Sign Designs
Sidewalk signs, also known as sandwich boards or A-frames, are the two-sided, triangular-shaped signs that sit outside of restaurants, cafes, and public houses. Some grab the attention of would-be customers with the temptation of today’s special while others use catchy and creative slogans to get you through the front doors. Popular and probably most recognizable […]
L.A.’s bike highway that never was
Los Angeles is the car capital of America. Its landmarks are its roads: Sunset Boulevard, the Pacific Coast Highway, Rodeo Drive. And entire comedy sketches have been made about Angelenos’ love affair with the automobile. But it wasn’t always this way. In 1900, Los Angeles had the first elevated “cycleway” in the world. At the […]
The reason behind different sign shapes
Traffic signs appear in many shapes, like octagons and pentagons, ovals and circles, squares and rectangles. This mix-and-match system allows for a different message to be sent to the brain for each kind of sign. A different message is conveyed for each type of sign and once our brain notices the pattern, that message is […]
How to get a handicap parking permit in New York, New Jersey and Pennsylvania
Have you ever wondered how to get a handicap parking permit in your state? Under federal law, anyone with a wide range of challenges is entitles to accessible parking. This can include people who are in recovery from short-term injuries or illnesses, and are eligible for temporary handicap parking permits. Below, we outline how to […]
Marketing as a social good
Marketing has been a cultural staple for the last century. Via print, television, radio, and, increasingly, online venues, corporations compete to capture our attention (and our dollars). The marketing industry enjoyed perhaps its biggest PR campaign ever with the highly popular AMC series Mad Men, but the industry still carries a bad rap. Is marketing […]
Adoption of new disability signage spreads
Advocacy groups and lawmakers around the country have undertaken efforts at the state and city level to revamp the traditional “handicapped” or accessibility signage. In a statement from the Governor’s office celebrating the change, New York assemblywoman Sandy Galef, who was involved in efforts to update signage in New York state, explained: “The disability community […]
How visual cues affect enjoyment of parks
Green spaces within urban areas add to the visual aesthetic of the area. Thank you, Captain Obvious, right? But it turns out that there’s more to it than simply plunking down a green field in the middle of a city. Urban dwellers, like anyone else, are sensitive to nuanced visual cues among these green spaces. […]